Building on topics from PRDS 165 Event Planning - Theory and Practice, this course offers more hands-on experience in planning seminars, conferences, fundraisers and galas. Register Now Contact
Ask anyone in the field and they will tell you that the success of these events lies in the details. This course will prepare you to plan and handle the logistics entailed in producing and running a successful event.
Over 12 sessions, you will cover all aspects of the event planning process including logistics, project management, arranging transportation and accommodation, advanced food and beverage service, staffing, coordinating volunteers, protocol for dignitaries, etiquette, staging, booking keynote speakers and entertainment, as well as crisis planning.
This course is essential for anyone looking to specialize in the area of event planning.
Sports and entertainment events have always been at the forefront of captivating audiences. Whether it's a Raptors game at the ACC or an afternoon jazz festival in a city park, a meticulous level of planning is required for the event to run smoothly and to engage the spectators. Register Now Contact
In this course, you will focus on planning and executing entertainment and sport-related events for communities and organizations. You will examine the sports and entertainment landscape in Canada at various levels to produce appropriate live events. Additional topics include: volunteer management, establishing and working with organizing committees, booking talent, and fundraising.
Event planning, a career as rewarding as it is demanding, is a profession that requires creativity, innovation, flexibility, and high levels of energy. Register Now Contact
Whether it is for fundraising, celebration, promotion, or entertainment, any professionally planned event requires a knowledge of best practices. In this introductory overview course, you will develop the basic skills required to plan internal and external events from proposals and RFPs through to assessment and evaluation. Included in a variety of methods, you will learn how to manage logistics, venue selection, critical paths, basic etiquette, basic staging, food and beverage service, and budgeting.
To successfully complete the course, students are required to volunteer for, and work on, the execution of a corporate special event.
Good public relations practice requires the effective management of company, client, and services information. Microsoft Office provides a powerful suite of tools for you to manage and make sense of this data. Using the MS Office tools Access, Excel, Power Point, and Word, this course will show you how to create and develop desktop databases, budget forms, mail merges, and higher level spreadsheet functionality. In conjunction with these essentials of data manipulation, you will present your work by taking Power Point to the next level. Register Now Contact
All this will be achieved through a series of practical and hands-on modules for you to access. Through regular practice, you will become significantly more comfortable with using these tools, which is a requisite in most organizations today.
A generally accepted definition of public relations still eludes practitioners due to the broad scope and multi-dimensional nature of this dynamic practice. This course is a formal introduction to public relations practice. Students are introduced to the history, breadth and diversity, and best practices of public relations. A variety of guest speakers share their experiences to emphasize the vital management role public relations plays to create and maintain goodwill and understanding between organizations and their publics. Students will appreciate the scope of the field by exploring best practices in public relations and the diverse tasks and responsibilities of practitioners in a variety of professional settings. Register Now Contact
The majority of public events in a city like Toronto are sponsored, by either corporations or different branches of government. These events must also be promoted and advertised in order to attract the right audience, increase participation and attendance and gain public support. Register Now Contact