Our Program
Humber’s Advertising and Marketing Communications diploma program will equip you with promotional writing, presentation and organizational skills, as well as introductory design, basic production and supplier management skills. Courses in advertising, marketing communications, public relations and project co-ordination will give you an understanding of the breadth of employment opportunities.
The program will focus on providing you with skills that will enable you to work with advertising creatives including copywriters, graphic and interactive designers, art directors and suppliers.
The first semester of the program is shared with the two-year Advertising and Graphic Design diploma, the three-year Journalism advanced diploma, the three-year Public Relations advanced diploma, and the two-year Media Communications diploma programs, allowing the flexibility to continue in any of these five programs in second semester.
Courses Program StandardsSemester 1
Semester 2
Semester 3
Semester 4
Work Placement
You’ll participate in a four-week/160-hour (normally unpaid) work placement at the end of your program immediately following successful completion of your course work.
The Humber Experience
Watch the video to learn more about the Advertising & Marketing Communications program and why industry leaders want to hire our graduates.
The Humber Advantage
Communication Platform
This program has a common platform with 1 common semester, giving you 5 choices.
BuildingF (formerly the AdCentre) brings marketers and agencies together with advanced students from virtually any Humber program to produce strategic creative content and technology solutions.
Instead of just being given a grade for assignments, students are provided with a chance to work with real clients, on actual accounts, receiving first-hand experience in the field.
The disciplines that can be accessed through BuildingF include anything found in a modern advertising, design or PR agency, including brand experience design, communications marketing, advertising design, writing, production, and much more.
Curriculum Highlights
The program will focus on providing students with skills that will enable them to work with advertising agencies, copywriters, graphic and interactive designers, art directors and suppliers.
Your Career
Our graduates can find employment in entry-level positions such as advertising traffic co-ordinator, assistant account co-ordinator, junior account co-ordinator and marketing/advertising specialist, co-ordinating the creative activities in advertising departments of small- to medium-sized advertising, design, marketing, and communications agencies including not-for-profit organizations.
Note
This program will be of most interest to Ontario Secondary School Diploma (OSSD) graduates and transfer students from other advertising-related programs.
Humber Students Talk their Way to a Trophy
Two SMSIT students competed on March 8th in Voices 2017, an annual speech competition run by PR students for PR students in the GTA. Darnell Jones, a second-year Advertising and Marketing Communications student at Humber placed second at the event.
Every attempt is made to ensure that information contained in this website is current and accurate. Humber reserves the right to correct any error or omission, modify or cancel any course, program, fee, timetable or campus location at any time without prior notice or liability to users or any other Person.