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Public Relations (Postgraduate)

Credential: Ontario Graduate Certificate Program Code: 04561 Length: 2 semesters

To be eligible for admission, you must possess the following:

  • A bachelor’s degree

All applicants whose first language is not English must meet Humber’s English Language Proficiency Policy.

Selection Includes Secondary Requirements:

Admission selection is based on the academic criteria indicated and the result of the evaluation of additional secondary requirements. Secondary requirements may include a portfolio, audition, letter of intent, references, etc., and vary by program. Meeting minimum eligibility requirements does not guarantee an offer of admission.

 

Date Location Availability International Student Availability
January 2017LakeshoreOpenWaitlisted
September 2017LakeshoreOpenOpen
January 2018LakeshoreOpenOpen

The 2016/2017 fee for two semesters was:

  • domestic $6,228.12
  • international $14,800.

Amounts listed were the total of tuition, lab and material fees, student service and auxiliary fees for the first two semesters of the 2016/2017 academic year. Fees are subject to change.

Additional Costs

$1,000 – textbooks and Globe & Mail subscription, portfolio case, student memberships in both professional associations: Canadian Public Relations Society, and International Association of Business Communicators.

Fees by Semester >

Scholarships

Humber offers a variety of scholarships each year.

Learn more >

Program Contact(s)

Annette Borger-Snel
Program Co-ordinator
416.675.6622 ext. 3887
annette.borger-snel@humber.ca

Admissions

Domestic Students

North Campus
Humber Learning Resource Commons, 1st Floor
416-675-5000

Lakeshore Campus
A118
416-675-5000

enquiry@humber.ca

 

International Students

Phone 1-416-675-5067
Fax 1-416-675-6386
international@humber.ca

 

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Inquiry

Apply to Humber

Applications to Humber are made through ontariocolleges.ca. Be sure to submit your application by the equal consideration deadline of February 1. You may apply after February 1, however, post-February 1 applications will be considered on a first-come, first-served basis depending on the availability of the space in the program. To check program availability refer to the Campus/Availability listing on Humber's program pages or ontariocolleges.ca.

Admission Road Map >

Apply through Ontario Colleges >

International Students

If you’re an international student, you can apply directly to Humber via our International Centre.

Apply through the International Centre >

In order to continue with your application for Public Relations Postgraduate, you must complete this step in the application process. Applicant selection is based on academic criteria and results of these secondary requirements. This contains all the information to prepare and submit secondary requirements for consideration. If you have any questions, please contact Admissions.

Secondary Requirements

Applicants are required to attend an interview with faculty and present a resume and letter of intent.

i. Interview with Faculty

Applicants will meet with faculty to discuss their interest in the program. At this time applicants could benefit from sharing any experience and/or interest in learning about public relations. Applicants will be quizzed on current affairs. Applicants should also bring a resume, and any additional supporting materials (case studies, portfolio, letters of reference) if available.

ii. Letter of Intent

Applicants must submit a one-page letter of intent (350 words) outlining their interest in this field of study. The letter of intent should express why they have an interest in public relations, and in Humber’s Public Relations postgraduate certificate program. This document is available in alternate format upon request.

Registration Instructions

Applicants must register to attend this admissions event. Log-in to MyHumber to register:

  1. Log-in to MyHumber
  2. Select the Applicant tab
  3. Select the Applied Programs tab
  4. Select your Year and Applicant Number from the drop-down menu, then click Submit
  5. Click on “Do I Have Any Missing Requirements”
  6. Click on “Go to Events” (located under the “Link” section, near the bottom right of the page)
  7. Choose from a list of available assessment dates and follow the prompts

Applicants must meet both academic and secondary requirements in order to meet minimum program eligibility. Meeting minimum eligibility does not guarantee an offer of admission.

All secondary requirements will be evaluated and a score will be calculated by the academic school.

Admission decisions will be available via MyHumber, or by email and mail. Admission decisions will not be released by phone.

Fees by Semester

Semester 1 Domestic Fee International Fee*
Total $3,114.06 $7,212.50
Tuition $2,510.55 $6,608.99
Mandatory Non-Tuition $503.51 $503.51
Lab/Materials $100.00 $100.00
Co-op/Placement    

 

Semester 2 Domestic Fee International Fee*
Total $3,114.06  $7,212.50
Tuition $2,510.55 $6,608.99
Mandatory Non-Tuition $503.51 $503.51
Lab/Materials $100.00 $100.00
Co-op/Placement    

*Plus Mandatory Health Insurance fee once per academic year: Fall start - $375 Winter start - $250 Summer start - $125

Our Program

Recognized by industry as one of the country’s leading training grounds for public relations (PR) professionals, Humber’s intensive Public Relations graduate certificate program is focused on preparing you for your first day of work placement and launching your career. At Humber, you’ll learn to plan, develop and execute effective public relations strategies for conventional and new media by developing skills in media relations, social and digital media, event planning, presenting and public relations writing. You will work with clients in social media, strategic communications and research. Practical public relations courses in PR theory, marketing communications, public affairs, media relations, corporate social responsibility (CSR), sustainability and change management will provide you with a valuable introduction to the field. In addition, at the end of the program, you will have the opportunity to put your classroom learning into action with an eight-week work placement at some of the Greater Toronto Area’s (GTA’s) – and Canada’s – leading organizations.

Experienced professors help you develop writing skills, public relations strategies, research and planning abilities plus the capability to use social and traditional media. Employers want to hire people who can work on teams, and many assignments allow you to practise your communication, teamwork and leadership skills.

The program’s breadth helps graduates find jobs in public relations agencies, corporations, associations, non-profit organizations and all levels of government.

Our advisory committee regularly reviews and provides input into our curriculum, ensuring our program is always on the cutting edge of industry developments.

Program Standards

No courses available


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Work Placement

Many students choose our program because of our outstanding work placement program. After successfully completing two academic semesters, you will have the opportunity to complete an eight-week, normally unpaid, work placement. This experience will allow you to gain valuable job skills and industry knowledge while building your network. Humber will work with you to find a placement. Historically, students find work placements in PR agencies, corporations, entertainment organizations, not-for-profits including arts organizations, hospitals, associations and government. While many placements are located within the GTA, students also may find placements outside the city, province or country. As part of your pre-work placement preparation, we will provide you with the required criteria.

The Humber Advantage

Humber AdCentre

The Humber AdCentre was launched as a live lab to provide students with real work opportunities before entering the industry.

Instead of just being given just a grade for assignments, students are provided with a chance to work with real clients, on actual accounts, receiving first-hand experience in the field.

Working with established businesses will not only prepare students for the fast-paced excitement of the industry, but will also help develop portfolio work and reference points for interviews.

Your Career

As a PR practitioner, your work will be varied and fast-paced. It may include media relations, internal communications, community relations, government relations/public affairs, investor relations, crisis management, event planning, publicity, marketing communications, consulting and issues management.

Every attempt is made to ensure that information contained in this website is current and accurate. Humber reserves the right to correct any error or omission, modify or cancel any course, program, fee, timetable or campus location at any time without prior notice or liability to users or any other Person.